Pony Up! Pony App!



Stanford schoolmates Lucy Davis and Lindsay Douglass have more than an engineering major in common; they are lifelong friends and equestrians. Davis and Douglass grew up together in the horse show community in southern California. Davis went on to become a storied Grand Prix contender and a 2016 Olympic Silver Medal winner. When the young women graduated from Stanford, they decided to combine their academic prowess with their commitment to the horse community, and together they launched the PonyApp.

The PonyApp is a platform with a mission that “aims to support the services surrounding daily horse care. Manage your businesses and your horses, all in one place. Save time, save money, and stay connected!” Available on iPhone, the PonyApp is simple and user friendly, even for the technologically clumsy. Simply download the app from the App Store and follow the directions. With minimal effort, the user can have all equestrian news, personal horse data, and financial information at her fingertips.

Lindsay and Lucy in Beijing, China

The PonyApp is divided into three categories of information. The first is Spotlight, an up-to-date feed for national and international equestrian news. Interesting articles, photographs, and updated FEI Results are all presented in a clear, readable format. In addition, the user can request notifications of results or events involving their favorite horses and riders. Feed your inner fan by following your most admired horse and rider combinations. You don’t have to wait for a post on social media; be the first to know the latest in equestrian happenings all over the globe.

Lucy and Barron at WEG, Photo © maria Guinamant/Equnews

My Stable is the next category on the PonyApp tool bar. Users create a profile for each horse in their care with all pertinent information. Name, breed, age, owner information, as well as a personalized avatar, are included in the initial profile. Once the profile is created, stable management details, expenses, daily activity logs and schedules, vet records, and care instructions are all listed for each horse. In addition, the user can keep a current results record and money won tally for each horse. The PonyApp also offers a scheduling option that will push notifications to specific people about upcoming appointments, routine services, or deadlines. In the “Gallery” tab, users can upload images including X-rays, passports, Coggins tests, and important documents.

Lindsay and Butterfly, Photo © Sportfot

Bills and paperwork are sometimes the nemesis of horsemen. With busy competition and training schedules, it is hard to find the time for desk work. The PonyApp provides easy billing and invoicing systems. Click on the Invoices icon, create your business profile, provide bank information and billing details, and experience the easy way to send out invoices. Clients are able to transfer money directly into your bank account, thereby minimizing time between invoicing and payment. Leave paper trails behind as financial transactions are created, documented, and archived on the PonyApp.

Lindsay, Beezie Madden, and Lucy at The PonyApp launch event, Photo © Lori Richards photography.

Olympian Lucy Davis is often asked for advice from younger, aspiring equestrians. She explains, “The one thing that I always say is go to school! We are lucky to be able to pursue this sport for our whole lives if we want to, but we can only have a high school or university experience once.” Through the creation of this visionary platform, Davis exemplifies the value of education and the possibility of bringing innovation to the equestrian industry. The PonyApp successfully combines management, business, and social aspects of the modern horse business in an easy to use platform. Pony up for the PonyApp!

About the Author: Sissy is a Princeton University graduate, a lifelong rider and trainer, a USEF R rated judge, a freelance journalist, an autism advocate and Editor of The Plaid Horse. Her illustrious resume includes extensive show hunter and jumper experience. She lives with her family in Unionville, PA and Wellington, FL.

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