Online gambling has come a long way, and despite the improvements over the last two decades, it’s still nowhere near perfect.
One of the most annoying things about online casinos and sports betting websites is the need to hold different accounts depending on what you would like to do.
For example, if you’re an online slot enthusiast, chances are you play at a different casino than blackjack pros or poker players. If you’re into sports betting, you might not log in at an online casino at all but instead, use sites like bet365.
However, things don’t have to be this complicated as more operators are starting to merge the different types of gambling into single platforms.
More Choice Through Sister Sites
When it comes to casino games, operators have already given up on the idea of developing each online casino from scratch. Instead, they reuse components, usually the underlying technology, and only change the design and game catalogue. In industry lingo, you call these different casinos sister sites because theoretically, they’re all connected and one big family.
So what does this mean for players? It still means you must register an account at each sister site, but the overall process is much simpler. For one, you already know and trust the operator, and there is no need to do your due diligence before submitting your data. Second, the operator holds information on you and might be able to reuse them when setting up another player account, e.g., when completing the KYC and affordability check on you.
Fully Integrated Sports Book for the Win
Now we come to the exciting part, which is something we have been observing for a few years—the full integration of sports books into online casinos and vice versa.
Players have been complaining for nearly a decade about the need to register several accounts depending on what form of gambling they like to engage in. Gambling operators are listening, and some have made drastic changes to their offerings.
Take Mr. Play and Leo Vegas, for example. Both brands were created as online casinos, offering only video slot machines and other classic casino games. If you visit their sites today, things have changed considerably.
Upon registration for a single account, you can now access their range of casino games and a complete sportsbook solution. Whether it’s football, tennis, rugby, or, you guessed it, horse racing, LeoVegas and Mr. Play have it all.
What’s even better is that you can collect a welcome bonus twice. LeoVegas currently offers all newly registered casino players 50 free spins on the slot Book of Dead and a deposit match bonus of up to £100. If you also decide to use their sportsbook, e.g., to place bets on Cheltenham and other races, you receive an additional £100 profit boost.
Please note that these types of welcome offers are subject to change in the future, and we are only using them to give you an example.
Long story short, while gambling operators still have a long way to go, online gambling has become considerably more convenient over the years. In most cases, you can use your online casino account to bet on horse races and vice versa.