Join Prof. Klemm for college courses online, covering topics in equestrian coaching, business, and history.
Dr. Piper Klemm received her Ph.D. in Chemistry from the University of California, Berkeley in 2012 and became publisher of The Plaid Horse in 2014. Since 2018, she has taught university-level courses.
Do you have questions:
- How is price determined?
- Who is working for my best interests?
- Did you ever wonder about the inner workings of the equestrian community?
- What are my best choices with a limited budget?
- How do I expand my equestrian horizon?
You will find:
- That the intuitive “right” decision can be totally wrong
- Norms and customs can mask irrational decision making
- Business as usual looks very different under an economic microscope
- Understanding total costs will help you make money-saving decisions
- The long way is the short way
- Common “make-or-buy” mistakes
Gain these skills and insights:
- Learn to calculate the true value of an investment in the industry
- Learn to “play” the game by making the most of your resources
- Learn to think more productively, more creatively, more rationally
- This is a master class in understanding incentives in the horse world.
Are you ready to understand the incentives of those around you, improve your performance outcomes, and make better decisions?
COURSE DESCRIPTION OF BEA113: BUSINESS AND BIAS IN THE EQUESTRIAN INDUSTRY
The $112-billion equestrian industry of the twenty-first century has struggled to address issues of economics, business, and gender. Using the interdisciplinary tools of economics, psychology, and cultural norms, students in this course will learn how the status quo evolved and can be navigated through customs and niche market biases. Issues of power and justice as they apply to the coach/rider experience and patterns of abuse within the industry will also be explored. Students will be equipped with an intellectual skillset to navigate through and flourish within the sport.
In addition to specific course content, I am happy to discuss advising on barn, goals, sport, personal marketing and branding, as well as collegiate riding and any other topic The Plaid Horse regularly covers. I’m happy to talk about specific instances, tell stories, and candidly answer anything about my own experience and career – learning takes many forms. I will answer every question via email as rapidly as I can.
WHAT EQUESTRIAN STUDIES STUDENTS ARE SAYING
“And I can at the very least speak for myself that I am loving every book, article, lecture, podcast and more that we’re engaging with, and it’s really providing depth to my equestrian experiences and helping me make some great connections. I’m so glad I decided to take these three courses this summer.”
“This Class has helped me look deeper into what it takes to be in the business. I have consciously been more aware of my wording, as well as thinking deeper on an economic standpoint. With this, I have been more appreciative of my instructor, and my opportunities that I have gotten along the road. Financially, I have been thinking more in terms of long-term instead of just this year or at the show, and what the short-term things within my riding that I can achieve now to make the long-term more successful.”
“This course has really pushed me to dig deeper into the economics of the horse business and more critically evaluate the different ventures a horse business may partake in (ex: boarding, training, breeding, sales, etc.). It has emphasized to me the importance of looking at the cold, hard figures and doing numerical analyses to ensure the decision is profitable, which in turn helps the business thrive for longer.”
“This class has helped me gain confidence in making decisions and voicing my opinions. In general, I avoided making any decisions at all for fear of disappointing others. Specifically, I am intimidated by horse people, and feel uncomfortable talking about horse stuff (except with my mom) for fear of being incompetent or telling people things they don’t agree with or don’t want to hear. This class has pushed me out of my comfort zone by allowing me to assert my point of view about horse-related topics, and educated me with information to do so. By practicing my decision-making the past few weeks, I hope to be more confident in making decisions about all aspects of my life.”
THREE ONLINE SUMMER COURSES: JUNE 1 – JULY 1, 2021
- Business and Bias in the Equestrian Industry
- Grit, Toughness, and Contemporary Equestrian Coaching
- English Riding: History, Culture, and Industry Evolution
COMPLETION OF ALL 3 COURSES WILL EARN: THE PLAID HORSE CERTIFICATION IN EQUESTRIAN STUDIES
MEET YOUR PROFESSOR: DR. PIPER KLEMM, PH.D
Piper Klemm, Ph.D., is the Publisher of The Plaid Horse Magazine. She received her B.S. with Honors in Chemistry from Trinity College (Hartford, CT) and her Ph.D. in Chemistry from the University of California at Berkeley in 2012 studying inorganic lanthanides for molecular imaging in the lab of Professor Kenneth N. Raymond.
She has been the Publisher of The Plaid Horse since 2014, co-authored the Show Strides series for young riders, is a co-host of the #Plaidcast, has a pony leasing business, and runs various entrepreneurial projects. Her mission is to educate young equestrians in every facet of our industry and empower in particular young women to find their voice and story and share them. She shows in the amateur hunter divisions with her horse of a lifetime, MTM Sandwich.
FREQUENTLY ASKED QUESTIONS:
WHY TAKE A SUMMER EQUESTRIAN-THEMED ONLINE COURSE?
- Interest in a lucrative equestrian career
- Networking and industry connections
- Resume booster for pre-college or students planning to transfer
- College credit to ease the load on busy semesters
- You don’t miss any horse shows or days at the barn
- Can travel freely
- Interact with famous equestrians through Guest Lectures
- Incredible peer group to form friendships and industry networking
WHAT DOES EACH COURSE LOOK LIKE?
HOW CAN I CONTRIBUTE?
Want to help out an aspiring career equestrian? You can donate to tuition here!
ARE THERE SCHOLARSHIP OPPORTUNITIES?
1. Don Diego Scholarship for Participants in the Del Mar National Horse Show
2. SAHJA Scholarship Program
3. Nation Media’s Annual Diversity Scholarship
4. Optimum Youth Equestrian Scholarship
5. SaddleBox Equestrian Studies Scholarship
6. Fundraise your own! (Make sure your name is in the donor’s memo.)