Special Plaidcast: Elizabeth Ehrlich by Taylor, Harris Insurance Services

Special Plaidcsat Episode Elizabeth Ehrlich


To listen to the Plaidcast, you can use the player above, Stitcher, Spotify, iTunes, Google Play Music, or your other favorite podcasting app!

This image has an empty alt attribute; its file name is THIS-Logo-300x153.jpg

Piper speaks with Elizabeth Ehrlich of Equine Elixirs about their exciting new product, OM3GA. Brought to you by Taylor, Harris Insurance Services. Listen in!


  • Host: Piper Klemm of The Plaid Horse Magazine
  • Guest: Elizabeth Ehrlich is the founder and president of Equine Elixirs.  Her unique approach to creating all-natural, whole food based supplements that address a wide range of equine health needs has taken the supplement industry by storm over the last five years. Formerly an attorney in New York, Liz now spends her days focused on equine nutrition.
  • Title Sponsor: Taylor, Harris Insurance Services, Taylor, Harris Insurance Services (THIS) was founded in 1987 to provide specialized insurance for all types of equine risk. THIS places their policies with the highest rated and most secure carriers, meticulously selected for reliability and prompt claims settlement. THIS is proud of their worldwide reputation for responsive and courteous service, and welcomes the opportunity to discuss your equine insurance needs and provide you with a quote.
  • Subscribe To: The Plaid Horse Magazine
  • Sponsors: Show Strides Book Series, With Purpose: The Balmoral Standard and Good Boy, Eddie

This transcript was generated automatically. Its accuracy may vary.

Piper Klemm 
[00:00:28] Welcome back to the plaidcast Liz. 

Elizabeth Ehrlich [00:00:30] Thanks. Always good to be here. 

Piper Klemm [00:00:32] We have a lot of kind of just information coming at us all the time as humans, as horse owners. What do horses need. What how can we help them. It just is an overwhelming amount of data. So can we kind of talk about oil at its at its most simple, like why? Why did people start supplementing their horse’s diets with oil and and where has that evolved to? 

Elizabeth Ehrlich [00:00:59] So I think like, you know, ten years ago, 20 years ago, people were probably still feeding corn oil or canola oil. And at the most basic level, people would often do that because it’s a good source of fat, calories. It’s a way to put weight on a horse. It’s a way to make their coats look shiny. It’s a way to help get supplements, to stick to their feed and mix it all together. But as the science has evolved and we know more about equine nutrition, we’ve learned that the types of oil that we used to use are really unhealthy and really bad for horses, primarily because they create so much inflammation in the gut and systemically as well. Nobody would feed corn oil anymore because it’s so high in omega six and omega nine, which create a ton of inflammation. And you really want to be feeding something that’s high in omega three fatty acids. 

Piper Klemm [00:02:01] And the gut has been such a focus off of where both human and horse, research has has been evolving. And that inflammation, I mean, I remember I still remember the ads like 20 years ago that that came out in the magazines, like 75% of show horses have ulcers. And everyone at the time was like, what? 

Elizabeth Ehrlich [00:02:20] I know it’s really remarkable to think that it’s not something that we thought about back then, because now it’s very much top of mind and probably the top 1 or 2 health issues that people face with their horses, especially show horses. 

Piper Klemm [00:02:34] And the oil is also just kind of easy to do. I mean, it was easy to, you know, go to the store and buy a jug and put it on your horses feed and made stuff a little less dry. It was very practical for a long time too. 

Elizabeth Ehrlich [00:02:50] Definitely, and I still think that feeding in oil supplement is a very good thing to do, and something that a lot of people like to do. It’s just a matter of trying to educate them about what types of oils are good to use and what type of oil they should stay away from. And then an added complexity is oftentimes the marketing materials behind, certain oils would lead you to believe that you’re doing a good thing by feeding that to your horse, but it turns out that the actual ratio of omega three to omega 6 or 9 fatty acids is completely balanced, and you’re doing more harm than good. 

Piper Klemm [00:03:31] Yeah. So can you dive in a little bit more into that of the Omega three. Omega six, Omega nine. What you know, I think we all here omega and kind of think, oh, that’s good or, you know, good fat or tall good fat, bad fat a lot. You know, tell us a little bit about how those three different, omega fatty acids interact with horses. 

Elizabeth Ehrlich [00:03:53] So omega six and omega nine are good in small amounts. Because it does help mount an inflammatory response, which is something that horses need in order to fight off infection, and to deal with mounting an inflammatory response to deal with a certain amount of low level injury. But in high amounts, all that inflammation really creates a lot of damage. And it’s the omega three fatty acids that horses really need, even within omega three fatty acids. There are different types. There’s ALA, which is found in something like flax. And then there’s EPA and DHA. Now those strains of fatty acids are the most important. And the ones that are used primarily in the horse’s body for fighting inflammation, for regulating insulin. It reduces inflammation in the gut and throughout the joints. But historically, the source of EPA and DHA was fish oil. And horses are vegan. They’re not designed to eat fish. Fish oil smells bad and tastes bad. So even if you’d like to give it to your horse, you might not be able to get them to eat it. Something that we started doing, we worked with a biotech company to actually create a vegan form of EPA and DHA. So instead of getting it from fish oil, we can harvest it from algae. So we can use a microbrewery to create algae and then harvest the EPA and DHA so that we now have a vegan source of something that prior to that could only be found in fish. 

Piper Klemm [00:05:38] That’s amazing to go through all of that because yeah, you can tell a human to, you know, just suck it up and take this fish oil supplement. But but you can’t really say that to a horse. 

Elizabeth Ehrlich [00:05:48] Well, you you probably wouldn’t have much luck. There are some fish oil products that they try to mask with different sents and flavors. Some horses might, you know, be willing to eat that. The vast majority do not. But other, you know, side effects or sort of negative associated with fish oil, is that because it’s not vegan. The horses system isn’t really designed to digest it. And fish come from the ocean, where there are a lot of just natural pollutants now. If you can harvest the EPA and day from algae that’s created in a microbrewery, not only are you avoiding the contaminants of the ocean, but this is a more sustainable way to create this product going into the future. So we can make a very concentrated form of EPA and which is more effective than the Ala aspect of the omega three fatty acids that comes from something like flax oil. So the benefits are that the omega three is are anti-inflammatory as opposed to omega six and nine, which are pro-inflammatory. 

Piper Klemm [00:07:00] It’s interesting, the ratio of everything, because I think so many people are like looking for the answer and they want to give more. And, you know, everything comes from a place of love. But I think a lot of people want to just find the right thing and dump it in. But like as you’re saying it, it’s all about the ratios between all these things and the balance and then finding the right amount for for your horse. 

Elizabeth Ehrlich [00:07:25] Right. So, there are a lot of omega fatty acids in grains and in other supplements and in oil that are marketed as omega fatty acids. But because the omega six and nine tend to be much cheaper sources of fat coming from soy or sunflower or canola, those are the unhealthy fats that you want to stay away from, but because they are cheaper, they tend to find their way into a lot of products much more easily than the expensive omega three fatty acids. So when you’re looking at your grain and your grain, you know, great source of omega fatty acids. If you actually look at the breakdown between omega three, six, and nine, most people will be very disappointed to find that if there is any omega three, it’s probably a very small amount, and it’s probably ALA, not EPA and DHA. 

Piper Klemm [00:08:20] So tell us what’s unique about equine elixirs Omega product. And that’s spelled OM3GA. 

Elizabeth Ehrlich [00:08:30] Yeah. We use the three to be like a backwards e, just a a fun play on and numbers. So the new omega oil that we have is unique because not only is the EPA and DHA a vegan source, as I mentioned, from the algae instead of from fish oil, but we combined it with liquid vitamin E, which is also a great, antioxidant. And there’s 3000 IU of liquid vitamin E per ounce, a lot of oil you have to feed quite a large amount in order to get a substantial benefit. But because ours is so concentrated, you only have to feed one ounce today. Something else is very unique about our oil is that it doesn’t have any soy. Most of the omega products on the market, even if they do have omega three, tend to be, using soy as a carrier. And not only do horses have many horses have a soy allergy. And we’re seeing more of that. But the soy creates tons of inflammation, which is what we’re trying to avoid. So we don’t use any soy. We have a vegan source of EPA and DHA and 3000. I use of liquid vitamin E per ounce. We also combine it with sea buckthorn oil, which, had been shown in a study in dogs to actually help heal ulcers even faster than a net result. So the product overall is designed to reduce inflammation in the gut, in the joints. EPA and DHA can help regulate insulin for metabolic horses. So there are a lot of people using it for a lot of different reasons. 

Piper Klemm [00:10:13] The sea buckthorn thing is really interesting because, you know, omeprazal, is so necessary and so well used in many barns, as it should be. So having an alternative that potentially could be even better in horses, is a really exciting step forward and scientific advancement. What kind of changes do you expect to see in, in horses that that have switched to Omega? 

Elizabeth Ehrlich [00:10:42] So oftentimes it will depend on the condition that you find the horse and when you start using it. But typically the types of things that you would expect to see are, from the outside, at least improved coat health, it will look shinier. It will help bring dapples. The oil can be used to help maintain weight and muscle. And if you have a horse that you know needs extra added weight and muscle, you can always increase the amount you give. But even at the one ounce a day, it’s very effective in helping add and maintain weight and muscle. Now, something that you wouldn’t see. But one of the benefits of the oil is that it does help regulate insulin. So it’s great for metabolic horses. And because it helps reduce inflammation systemically. Horses tend to also be more comfortable and have, improved levels of soundness. 

Piper Klemm [00:11:35] The insulin level also again is very is very challenging for many horses on the circuit because a lot of products can’t be used while competing. 

Elizabeth Ehrlich [00:11:43] Yeah. So what’s interesting is there have been a lot of studies done in people, showing how EPA and DHA can help regulate insulin. So people that are diabetic will often, use fish oil for its source, the EPA and DHA, to help regulate their own insulin levels. So it’s interesting to see now that we can have that carry over in horses. 

Piper Klemm [00:12:08] Can you tell us where we can find Omega? 

Elizabeth Ehrlich [00:12:11] Absolutely. So it’s available on our website which is equine elixirs.com. And if you’re located in Wellington, you’re also welcome to come by our storefront which is located in our warehouse on fortune way. 

Piper Klemm [00:12:28] Liz Ehrlich thank you so much for joining us again on the plaidcast. 

Elizabeth Ehrlich [00:12:31] Thanks for having me. 

Piper Klemm [00:12:33] To learn more about anything we’ve discussed on today’s show, visit theplaidhorse.com. You can find show notes at theplaidhorse.com/Listen. Follow the plaid horse on all the social medias. You can subscribe to the print edition of the Plaid Horse magazine at theplaidhorse.com/Subscribe. Please rate and review the plaidcast anywhere you listen to it. And if you enjoy this episode, please share it with your friends. I will see you at the ring!