The Plaid Horse Media Kit
Click here to Download The Plaid Horse 2026 Media Kit
Click here to Download The Plaid Horse 2027 Media Kit
View our updated print magazine templates here.
Becoming An Advertising Partner With The Plaid Horse Magazine
If you are interested in advertising or want to send us your photo editorials and articles for consideration in The Plaid Horse Magazine, you may contact us via email at: piper@theplaidhorse.com or call 541-905-0192. Already know what you want? Then you can fill out our advertiser information agreement.
After filling out our advertiser information agreement, all advertisers receive a complimentary single copy of The Plaid Horse for the remainder of the calendar year.
Celebrating Our Longterm Clients
12+ Years
7-12 Years
3-6 Years
Distribution
The Plaid Horse Magazine is distributed at horse shows (rated, unrated, and intercollegiate), hunter/jumper association events, and clinics across the United States and Canada
Retail tack shops, feed stores, and barns provide additional distribution venues. This year The Plaid Horse will publish 9 issues with a circulation minimum of 10,000 printed copies per issue and an estimated readership of 125,000 per issue. The Plaid Horse is the go-to magazine for everyone at the horse show. There is quite a bit of downtime at horse shows and The Plaid Horse is there for trainers, riders, spectators, and owners. With over 2,500+ recognized shows in the United States annually, The Plaid Horse selects the local and rated shows with the greatest value for readers and advertisers.
Need Help With Graphic Design?
These designers offer services specifically for The Plaid Horse, from magazine and website ad design as well as ad creation for our Holiday Gift Guide.
Aly Black
- (757) 567-4851 – lenoirmarketingmgmt@gmail.com
- $50/hr – Book Your Ad Here
Alex Moran
- (732) 735-4406 – alex@tinyoxen.com
- $100/hr – Book Your Ad Here
- (630) 326-9242 – stblwmndesign@gmail.com
- $75/hr – Book Your Ad Here
Paige Novy
- (760) 815-9701 – thesocialstreamer@gmail.com
- $65/hr – Book Your Ad Here
Chad Arentz
- (717) 525-2667 – chad@jumpcreativeservices.com
- $80/hr – Book Your Ad Here
On a budget?
If hiring a professional graphic designer isn’t in your budget, we recommend using Canva.com to design your own. It’s very user-friendly and we have Canva-specific ad templates you can use to ensure your ad meets our specs find those here.
Feature your brand in the Plaid Horse Holiday Guide
Reach over 125,000 equestrians nationwide this holiday season by advertising in The Plaid Horse’s highly anticipated Holiday Gift Guide! This curated guide is released in three digital editions—October, November, and early December—offering prime visibility during peak shopping months.
Choose from a half-page square ad (8″ x 8″) or a full spread (16″ x 8″) to showcase your products to an engaged, horse-loving audience. Whether you’re promoting a product for horses, riders, or highlighting a bestselling book or artwork, the Gift Guide puts your brand in front of passionate equestrians looking for the perfect gift. Check out last year’s Gift Guide here.
We will have three editions of the Gift Guide.
Distribution dates are:
- October 1st, November 1st, December 1st
Ads will be due prior on:
- September 1st, October 1st, November 1st
If you submit an ad by September 1st, your ad will be in all three editions of the Gift Guide.
If you submit an ad by October 1st, your ad will be in the second and third editions of the Gift Guide.
If you submit an ad by November 1st, your ad will be in the final edition of the Gift Guide.
- Ad sizes can be 8” x 8” (square full page) OR 16” long x 8” high (landscape 2 page spread)
- Find our Canva templates here
- Because this is digital only, we do NOT need ads with bleed or print marks.
- Please send in PDF, JPG, or PNG format with a link to your organization’s website
- Send finished ads with link to piper@theplaidhorse.com
- For an example of last year’s Gift Guide, please click here
